eNitiate’s Flagships

While eNitiate has a number of projects under its name; we have a few that we are especially proud of, and they are shared here below:
  • eNitiate demonstrates its digital marketing and social media knowledge in the wide array of related topics that are being blogged about on various platforms as follows:
  • eNitiate acquired a major stake in an entertainment blog called GoXtraNews in February 2012. This blog gets over 30 000 hits a month coming from over 100 countries around the world, with the bulk of its traffic from 3 major markets – South Africa, the US and the UK.
  • There is more to follow in this bundle of services, as more opportunities are explored for distributing owned content in the digital media space.


<img src="eNitiate_TEDxJohannesburg_2013_Tweet.png" alt="eNitiate tweet about TEDxJohannesburg 2013">

  • Social media partner of TEDxSoweto for the 2012 Leapfrog event
<img src="TEDxSoweto_2012_Leapfrog_eN_Tweet.png" alt="TEDxSoweto 2012 Leapfrog eN Tweet">

TEDxSoweto Tweet

<img src="Eskom_Switch_Save_Tweet_2012.png" alt="Eskom #Switch_Save Tweet 2012">

Eskom Energy Efficiency tweet

Eskom IDM Winter 2012 Campaign - 1st Tweet

Eskom IDM Winter 2012 Campaign - 2nd Tweet

  • Content marketing for Macufe from 2010 to date, using eNitiate-owned Friends of Macufe social network accounts.
<img src="Facebook_Page_Friends_of_Macufe_Post_2013.png" alt="Facebook page - Friends of Macufe Post 2013">

Friends of Macufe Facebook Page 2013


  • Social analytics services were provided for Glambition 2013, eTV’s magazine programme

<img src="Glambition_Jo-Ann_Strauss_Tweet_2013.png" alt="Glambition - Jo-Ann Tweet 2013">

  • Comprehensive online presence analysis of the following brands has also been conducted: McDonald’s SA, SAA, Transnet and Swaziland Tourism.


  • We have a strategic alliance with Brand Strategy & Design (BSD), a highly rated Kenyan outfit. To date, eNitiate has conducted 3 x 2-day social media training and consulting sessions in Nairobi, with the last the training session on 25 & 26 October 2012. These sessions were attended by representatives from Kenya’s various business sectors; including government agencies, banking, IT, telecoms and research sectors. We intend to strength this relationship into the future, with a view to leveraging it for digital consulting and other work in Kenya and rest of East Africa market entry.
  • We offering social media training services to South African startups through Enablis.


  • eNitiate has developed a Twitter Engagement Score algorithm that assists brands measure how engaged they are when compared to their competitors. Contact us by clicking on the relevant tab below for a demo.

lsavcweliufbwfioo2iiefbHOME lweuyfvuiveifv ABOUT aaaaaaaaaaaaCONTACT US

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